B.Layer is built by Phiture, the award-winning mobile growth consultancy, trusted by brands like Headspace, Clue, Lifesum, and many more.
We created B.Layer to give CRM and lifecycle teams the power to design advanced in-app experiences — without developer bottlenecks or platform limitations.
B.Layer is more than a message builder. It’s your canvas for mobile experience design.
Creating in-app messages from scratch typically ties up coding resources that could have more impact elsewhere, while if teams are siloed, this process can take weeks.
B.Layer removes the major time drain of coding, testing, re-adjusting, and then uploading in-app messages to a CRM tool.
Create and save templates that follow your brand guidelines using a simple interface.
Adjust anything in the WYSIWYG editor.
In advanced mode, use JS and CSS to fine-tune the style of your message.
Our interface is designed for close integration with any CRM tool, making campaign deployment much faster.
No need for your developers to integrate another SDK. Simply download the HTML file you have created and upload it to your CRM tool. Exports from B.Layer work with Braze, Leanplum, Clevertap, and other tools that support inline HTML in-app messages.
Upload your brand's colors and fonts and use them in the editor to create seamless in-app messages.
Add members of your team and manage their access for smooth collaboration.
Built by Phiture, the mobile growth experts working with the top apps like Adobe, Headspace, and Clue.
B.Layer is based on real-world campaign needs from CRM lifecycle marketing and subscription optimization consulting work.
We built it to solve the same problem your team has - shipping faster without compromising experience.
